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Freshness in Every Pouch

Branding Packaging Design/ Illustration Photography In-store Display As a third generation family-owned business, we wanted to position STRUB's Pickles to reflect hand-crafted, home-style family recipes that showcased high standards and old-world flavors while remaining accessible. As well as launching the STRUB's Pickles campaign, we created packaging, messaging and design that is lively and appealing to the everyday shopper. Ready to start your project with THE POD? To request a quote, give us a call at 1-905-867-6024 or drop us a line at: admin@thepod.me

Standing Out in a Field of Pickles

Pickles are as popular as ever, as witnessed by the crowded shelves in the grocery store. To catch the eye of the shopper we let the end caps tell the story - incorporating contrasting colors and playfully typography, giving the brand shelf appeal. Illustrating the fresh farm-to-jar concept, and allowing the organic beauty of the vegetables and ingredients to become the new focal point of the brand.