Participation is the Point:
Visibility, Declared. Response, Collective.
KITCHEN AID — “COMMAND THE AISLE“
PARTICIPATION RESULT
Retail Rebrand — National In-store Rollout
Visibility, Declared. Response, Collective.
KITCHEN AID — “COMMAND THE AISLE“
PARTICIPATION RESULT
Retail Rebrand — National In-store Rollout
3.6× Launch Interaction
+48% Purchase Intent Lift
+29% Brand Recall Increase
+48% Purchase Intent Lift
+29% Brand Recall Increase